HBS Group - Educational Supplies


Established in 1973, HBS is a family owned company which has grown to become one of the UK’s leading suppliers of copier paper, educational supplies, furniture and hygiene products to schools and colleges throughout the UK. Supplying over 2,000 schools and colleges every year, HBS is highly renowned for its industry leading customer service and fast delivery of educational supplies and hygiene products.


Located in Colchester, Essex, HBS Group has for long time been the supplier of choice for schools, universities and businesses across East Anglia.


Their continuously growing business has pushed them into advertising on Google, which was a good method of getting new business but which came with a lot of costs as the cost per click for words in the education industry are very high.


After having a few meetings with their Sales & Marketing Director we have managed to put a plan together to bring HBS Group on the first page of google for their main keyword ‘educational supplies‘.


We have managed to achieve this goal in the second month of their seo plan, having seen the first results within the first month (they started ranking first page within their local area and Greater London Area).


Our SEO team have increased their Domain Authority to nearly triple than the score of their main competitors which resulted in better rankings by Google.


Also, as a result of seo, their traffic has seen an immense growth compared to previous years ( + 60% ).